Shaking Up the PR World
What is it about 20-hour days, back-breaking work, endless stress and constant travel that keeps pulling PR specialists like Simon Sproule back into the auto business?
View ArticleGM Aiming to Redefine, Rebuild OnStar
A pioneer in automotive telematics, General Motors’ OnStar unit may be generating “healthy” revenues, but the world of in-car electronics is changing fast and if it doesn’t make some major changes soon...
View ArticleNew OnStar Services Launch Monday despite DD
OnStar is debuting next week new services and technologies for its 6 million subscribers as part of a “realignment” of the company’s long-term strategy. The GM subsidiary plans to offer what it calls...
View ArticleOnStar For Everyone?
OnStar will begin selling a "smart" rearview mirror that offers many of its services, including emergency services in the event of a crash, through Best Buy. That's just the start of a big push by...
View ArticleOnStar Ousts Preuss; Among Other GM Changes
General Motors launched another round of executive changes, ousting the head of OnStar and placing a new executive in charge of marketing the company's four "core" brands in North America....
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